---
name: Byredo
description: "A masterclass in luxury restraint, demonstrating how a brand can achieve a premium feel by strictly limiting the UI palette and typography."
version: alpha

colors:
  background: "#ffffff"
  primary: "#000000"
  neutral: "#767676"
  bg-soft: "#f5f5f5"
  line: "rgba(229, 231, 235, 1)"

typography:
  display:
    fontFamily: stencil-sans
    fontSize: 120px
    lineHeight: 0.9
    fontWeight: 400
    letterSpacing: "0.35px"
  h1:
    fontFamily: geometric-sans
    fontSize: 28px
    lineHeight: 1.2
    fontWeight: 400
    letterSpacing: "0.35px"
  body:
    fontFamily: geometric-sans
    fontSize: 14px
    lineHeight: 1.4
    fontWeight: 400
    letterSpacing: "0.35px"
  caption:
    fontFamily: geometric-sans
    fontSize: 10px
    lineHeight: 1.2
    fontWeight: 400
    letterSpacing: "0.35px"

rounded:
  sm: 4px
  md: 6px
  lg: 20px
  pill: 9999px

spacing:
  xs: 4px
  sm: 8px
  md: 12px
  lg: 16px
  xl: 24px
  2xl: 28px
  3xl: 48px

---

## Overview

A premium fragrance house blending stark minimalism with sculptural typography.

*A high-end art gallery dedicated to olfactory compositions*

## Colors

Strictly monochromatic typography to ensure the colorful product imagery remains the focal point

- **Background (`#ffffff`)** — uses `bg` token
- **Primary text (`#000000`)** — uses `ink` token
- **Muted (`#767676`)** — uses `muted` token
- **Borders (`rgba(229, 231, 235, 1)`)** — uses `line` token

## Typography

- **Display:** stencil-sans
- **Body:** geometric-sans

## Layout

Full-bleed imagery overlays; strictly structured multi-column footer grid

*Rhythm:* Generous vertical spacing in footer columns; consistent internal padding of 28px for cards and interactive areas

## Elevation & Depth

- rgba(0,0,0,0) 0 0 0 0
- rgb(128,128,128) 0 0 5px 0
- Borders: 1px solid rgba(229, 231, 235, 1)

## Shapes

- `sm`: 4px
- `md`: 6px
- `lg`: 20px
- `pill`: 9999px

## Components

- **button:** Minimal outline or text-based actions with subtle hover transitions
- **card:** Clean white cards with minimal border radius for product details
- **chip:** Pill-shaped status indicators with rounded borders
- **input:** Minimalist underlined text fields with ample whitespace
- **hero:** Immersive full-viewport photography with stark white overlay typography

## Do's and Don'ts

**Don't:**
- don't use a vibrant accent color — screenshot shows a strictly monochromatic palette
- don't apply heavy drop shadows — screenshot shows mostly flat surfaces or subtle gray shadows
- don't use highly decorative serif fonts — screenshot shows geometric sans and custom stencil fonts
- don't clutter the interface with multiple competing elements — screenshot shows a single dominant focal point
- don't use rounded card corners (large radius) — screenshot shows small 4px-6px radii on interactive elements
- don't use heavy font weights — screenshot shows a uniform 400 weight across all text elements

---

## System Prompt (paste into AI agent)

```
Design a premium, minimalist luxury e-commerce interface that prioritizes editorial photography over UI elements. Use a strict monochromatic palette with a white (#ffffff) background, deep black (#000000) typography, and subtle grays (#767676, #f5f5f5) for secondary elements; do not introduce any vibrant accent colors. Utilize a geometric sans-serif for body text and a custom stencil-sans for bold logotypes, maintaining a uniform 400 font weight. Critical constraints: never use heavy drop shadows, avoid large border-radius values, and ensure the UI recedes to let the product imagery command full attention. Typography should be widely tracked (0.35px) and predominantly uppercase to reinforce the luxury positioning.
```
