---
name: Genesis
description: "Excellent example of premium automotive brand design with cinematic photography and restrained typography creating aspirational luxury aesthetic"
version: alpha

colors:
  background: "#000000"
  primary: "#ffffff"
  secondary: "#6e6e6e"
  neutral: "#6e6e6e"
  bg-soft: "#1a1a1a"
  bg-quiet: "#f1f1f1"
  muted-soft: "#dbdbdb"
  line: "rgba(26, 26, 26, 1.0)"

typography:
  display:
    fontFamily: grotesque-sans
    fontSize: 40px
    lineHeight: 1.2
    fontWeight: 400
    letterSpacing: "1px"
  h1:
    fontFamily: humanist-sans
    fontSize: 40px
    lineHeight: 1.2
    fontWeight: 400
    letterSpacing: "1px"
  h2:
    fontFamily: humanist-sans
    fontSize: 24px
    lineHeight: 1.33
    fontWeight: 400
    letterSpacing: "1px"
  body:
    fontFamily: humanist-sans
    fontSize: 16px
    lineHeight: 1.5
    fontWeight: 400
    letterSpacing: "normal"
  caption:
    fontFamily: humanist-sans
    fontSize: 14px
    lineHeight: 1.14
    fontWeight: 400
    letterSpacing: "normal"

rounded:
  sm: 2px
  md: 0px
  lg: 0px
  pill: 0px

spacing:
  xs: 4px
  sm: 8px
  md: 12px
  lg: 16px
  xl: 24px
  2xl: 32px
  3xl: 40px

---

## Overview

Premium automotive brand with cinematic dark aesthetic and sharp geometric precision

*A high-end luxury vehicle showroom with cinematic lighting*

## Colors

High contrast monochromatic palette with dramatic lighting effects

- **Background (`#000000`)** — uses `bg` token
- **Primary text (`#ffffff`)** — uses `ink` token
- **Secondary text (`#6e6e6e`)** — uses `ink-soft` token
- **Muted (`#6e6e6e`)** — uses `muted` token
- **Borders (`rgba(26, 26, 26, 1.0)`)** — uses `line` token

## Typography

- **Display:** grotesque-sans
- **Body:** humanist-sans

- Headlines use all caps with wide letter spacing
- Body text maintains generous line height
- Font weight stays light to medium throughout

## Layout

Full-width hero with left-aligned content overlay

*Rhythm:* Generous spacing with 24px as primary content gap

## Elevation & Depth

- 0 0 5px 0 rgb(128, 128, 128)
- 0 0 18px 0 rgba(0, 0, 0, 0.2)
- Borders: Minimal with 1px solid borders in dark tones

## Shapes

- `sm`: 2px
- `md`: 0px
- `lg`: 0px
- `pill`: 0px

## Components

- **button:** Minimal outlined with rounded corners
- **card:** Image-forward with overlaid typography
- **input:** Minimal underlined style
- **hero:** Cinematic full-bleed photography with text overlay

## Do's and Don'ts

**Don't:**
- Don't use playful or rounded elements — screenshot shows sharp geometric precision
- Don't apply busy backgrounds — screenshot shows clean photographic focus
- Don't use multiple accent colors — screenshot shows monochromatic palette
- Don't create cramped layouts — screenshot shows generous whitespace and spacing
- Don't use heavy font weights — screenshot shows light to medium typography
- Don't add decorative borders — screenshot shows minimal 1px borders only
- Don't use rounded containers — screenshot shows sharp corners throughout

---

## System Prompt (paste into AI agent)

```
Genesis automotive website featuring premium luxury branding with cinematic dark aesthetic. Primary colors are #000000 and #1a1a1a backgrounds with #ffffff text and #6e6e6e muted tones. Typography uses grotesque-sans for display and humanist-sans for body text at 40px and 16px respectively. Layout employs full-width hero sections with generous 24px spacing. Critical constraints: avoid rounded elements, maintain monochromatic palette, preserve generous whitespace, use light font weights, and keep decorative elements minimal.
```