---
name: Vapi
description: "This site is an excellent example of balancing high-end editorial photography with a clean, developer-centric SaaS aesthetic."
version: alpha

colors:
  background: "#FFFAEA"
  primary: "#1F1F23"
  secondary: "#4B5563"
  tertiary: "#FA5E53"
  neutral: "#9CA3AF"
  bg-soft: "#FAFAFA"
  bg-quiet: "#F3F4F6"
  muted-soft: "#D1D5DB"
  line: "rgba(0,0,0,0.1)"

typography:
  display:
    fontFamily: geometric-sans
    fontSize: 56px
    lineHeight: 1.0
    fontWeight: 500
    letterSpacing: "-1.6px"
  h2:
    fontFamily: humanist-sans
    fontSize: 40px
    lineHeight: 1.1
    fontWeight: 500
    letterSpacing: "-0.56px"
  h3:
    fontFamily: humanist-sans
    fontSize: 24px
    lineHeight: 1.2
    fontWeight: 500
    letterSpacing: "0px"
  body:
    fontFamily: humanist-sans
    fontSize: 16px
    lineHeight: 1.5
    fontWeight: 400
    letterSpacing: "0px"
  caption:
    fontFamily: humanist-sans
    fontSize: 14px
    lineHeight: 1.4
    fontWeight: 400
    letterSpacing: "0.2px"

rounded:
  sm: 6px
  md: 8px
  lg: 12px
  pill: 999px

spacing:
  xs: 4px
  sm: 8px
  md: 16px
  lg: 24px
  xl: 32px
  2xl: 40px
  3xl: 48px

---

## Overview

A developer-first platform for building and deploying enterprise voice AI agents at scale.

*An enterprise-grade developer platform that feels as approachable as a consumer app, blending high-end editorial photography with clean, technical documentation.*

## Colors

A warm, creamy base palette anchored by high-contrast dark ink and a single high-chroma red accent for primary actions.

- **Background (`#FFFAEA`)** — uses `bg` token
- **Primary text (`#1F1F23`)** — uses `ink` token
- **Secondary text (`#4B5563`)** — uses `ink-soft` token
- **Accent (`#FA5E53`)** — uses `accent` token
- **Muted (`#9CA3AF`)** — uses `muted` token
- **Borders (`rgba(0,0,0,0.1)`)** — uses `line` token

## Typography

- **Display:** geometric-sans
- **Body:** humanist-sans
- **Mono:** monospaced

- Tight letter-spacing (negative) for large display text to create a modern, punchy feel.
- Uppercase and tracked-out styles for category labels and 'eyebrow' text.
- Consistent use of a primary geometric sans-serif for headlines to establish a bold, technical identity.

## Layout

A standard 12-column grid system with generous outer padding that collapses into a single-column mobile stack.

*Rhythm:* Generous, even spacing with a strong preference for 24px and 40px gaps to maintain clarity in dense feature grids.

## Elevation & Depth

- rgb(204, 204, 204) 0px 0px 2px 2px
- 0px 4px 6px -1px rgba(0, 0, 0, 0.1)
- Borders: Minimal 1px solid borders used for subtle containment and card definitions.

## Shapes

- `sm`: 6px
- `md`: 8px
- `lg`: 12px
- `pill`: 999px

## Components

- **button:** Primary uses a dark pill shape with white text; secondary is a transparent ghost button with a subtle border.
- **card:** Clean, mostly borderless sections separated by generous whitespace and subtle horizontal dividers.
- **chip:** Functional dropdowns and status pills with subtle grey borders and 6px to 8px border radii.
- **input:** Standard text inputs with 8px border radius, subtle borders, and internal padding.
- **hero:** Full-width cinematic photography with a dark gradient overlay to ensure high legibility for the white display text.

## Do's and Don'ts

**Don't:**
- Don't use a pure white (#FFFFFF) background — the screenshot uses a warm, creamy off-white (#FFFAEA) instead.
- Don't use decorative serif fonts — the screenshot relies entirely on clean, geometric, and humanist sans-serif categories.
- Don't use bright neon or multi-colored gradients — the palette is strictly restrained to cream, black, and a single red accent.
- Don't use heavy drop shadows — the screenshot uses very subtle, almost invisible box-shadows for depth.
- Don't clutter the layout with borders — the screenshot uses generous whitespace and horizontal lines for separation.
- Don't use large, multi-line blockquotes — the screenshot uses highly compressed, large display type for maximum impact.

---

## System Prompt (paste into AI agent)

```
Vapi is an enterprise voice AI platform designed for developers. It features a sophisticated yet highly legible aesthetic built on a warm cream background (#FFFAEA), stark black typography (#1F1F23), and a singular red accent (#FA5E53) for primary calls to action. The typography system is strictly sans-serif, utilizing bold, geometric display fonts with tight letter-spacing for headlines and clean humanist sans-serif for body text. The layout is spacious, using a 12-column grid with generous padding. Critical design constraints include avoiding pure white backgrounds, avoiding decorative serifs, avoiding heavy visual clutter, and maintaining a restrained, professional color palette that prioritizes readability and enterprise trust.
```