---
name: Wovenwhisky
description: "An excellent example of a modern craft brand using restraint and high-quality imagery to create a premium, trustworthy aesthetic."
version: alpha

colors:
  background: "#FFFFFF"
  primary: "#232323"
  secondary: "#4A4A4A"
  neutral: "#ECEDE5"
  bg-soft: "#ECEDE5"
  line: "rgba(35,35,35,1)"

typography:
  display:
    fontFamily: transitional-serif
    fontSize: 56px
    lineHeight: 1.0
    fontWeight: 400
    letterSpacing: "2px"
  heading:
    fontFamily: geometric-sans
    fontSize: 20px
    lineHeight: 1.5
    fontWeight: 400
    letterSpacing: "1px"
  body:
    fontFamily: geometric-sans
    fontSize: 16px
    lineHeight: 1.625
    fontWeight: 400
    letterSpacing: "0px"
  caption:
    fontFamily: geometric-sans
    fontSize: 12px
    lineHeight: 1.625
    fontWeight: 400
    letterSpacing: "1px"

rounded:
  sm: 0px
  md: 0px
  lg: 0px
  pill: 999px

spacing:
  xs: 4px
  sm: 8px
  md: 16px
  lg: 24px
  xl: 32px
  2xl: 48px
  3xl: 64px

---

## Overview

A refined, craft-focused whisky experience brand blending artisanal heritage with clean, modern curation.

*A modern apothecary meets a high-end boutique studio.*

## Colors

Warm neutrals grounded in dark charcoal, relying on high-quality photography to provide visual warmth.

- **Background (`#FFFFFF`)** — uses `bg` token
- **Primary text (`#232323`)** — uses `ink` token
- **Secondary text (`#4A4A4A`)** — uses `ink-soft` token
- **Muted (`#ECEDE5`)** — uses `muted` token
- **Borders (`rgba(35,35,35,1)`)** — uses `line` token

## Typography

- **Display:** transitional-serif
- **Body:** geometric-sans
- **Mono:** monospaced

- Uppercase all section headings and UI labels with generous letter-spacing.
- Maintain a strict typographic hierarchy using size and weight rather than color.
- Use a clean monospaced font for product pricing and technical details.

## Layout

A clean, centered layout with a prominent photographic hero followed by structured grid sections.

*Rhythm:* 8px baseline grid

## Elevation & Depth

- Borders: 1px to 2px solid borders, primarily using the primary ink color for sharp, defined edges.

## Shapes

- `sm`: 0px
- `md`: 0px
- `lg`: 0px
- `pill`: 999px

## Components

- **button:** Rectangular with a solid dark border and uppercase monospaced text; ghost style in the modal, solid light grey in the sticky footer.
- **card:** Clean, borderless product cards with generous white space and centered typography.
- **chip:** N/A
- **input:** N/A
- **hero:** Full-viewport photographic background with centered, high-contrast text and a primary call-to-action.

## Do's and Don'ts

**Don't:**
- Don't use bright, saturated colors — the palette is strictly limited to warm neutrals and dark charcoal.
- Don't use rounded corners on buttons or cards — the design strictly favors sharp, rectangular geometry.
- Don't use drop shadows or 3D effects — surfaces are flat and rely on borders and photography for depth.
- Don't use playful or whimsical typography — text is always clean, structured, and often monospaced.
- Don't use cluttered layouts — maintain generous white space and a clear visual hierarchy.
- Don't use aggressive, flashing animations — interactions are subtle, smooth, and functional.

---

## System Prompt (paste into AI agent)

```
This is a premium, artisanal whisky brand site that blends modern minimalism with craft heritage. The design relies on high-quality photography and a restrained color palette of warm whites (#FFFFFF, #ECEDE5) and dark charcoal (#232323). Typography mixes a transitional serif for display and a geometric sans or monospaced font for body and UI elements, often set in uppercase with wide letter-spacing. Critical constraints: maintain sharp rectangular geometry with no border-radius, avoid cluttered layouts in favor of generous white space, and never use bright or saturated colors that would disrupt the sophisticated, calm atmosphere.
```