CURATED · OPEN · FREE
Aave
A decentralized savings platform that makes earning yield as simple as using a mobile banking app.
web3 defi
01
Identity DNA
decentralized finance savings earn mobile app protocol
A clean, modern fintech bank branch adapted for DeFi, focusing on accessibility and trust.
02
Color
#9787FFAccent
#212121Ink
#636161Ink soft
#FFFFFFBG
#F3F3F8BG soft
#E0DFFFMuted
rgba(0,0,0,0.05)Line
High-contrast black ink on soft, off-white surfaces with a single vibrant lavender accent for primary actions.
03
Typography
geometric-sans · mono
display 72px · 500headline 40px · 500body 16px · 400caption 14px · 500Use tight letter spacing (-3.6px) for large display text. · Primary body text should use a weight of 400. · Headlines use a weight of 500.
04
Spacing
4px
8px
12px
16px
24px
32px
48px
64px
96px
8px base grid, vertically stacked with generous padding between sections.
05
Surfaces
sm · 8px
md · 12px
lg · 20px
pill · 9999px
Very subtle 1px borders using rgba(0, 0, 0, 0.06).
0 6px 20px rgba(0, 0, 0, 0.05) · 0 0 0 1px rgba(0, 0, 0, 0.06)
06
Layout
1280 container
12 columns
24px gutter
768 / 1024 breakpoints
Centered single-column hero, transitioning to a 2-column grid for feature cards below the fold.
07
Motion & Interaction
150ms micro
200ms small
400ms medium
cubic-bezier(0.25, 0.1, 0.25, 1) easing
Subtle color and opacity transitions on interactive elements (0.15s). · Transform transitions for scaling or movement (0.2s ease-out).
Subtle background color or opacity shift on buttons and links. · Immediate feedback, likely a slight scale or opacity reduction.
08
Components
button High-contrast primary buttons (lavender bg, white text) and subtle secondary buttons (light lavender bg, purple text). Fully rounded (pill shape). card Soft, slightly rounded cards (radius 12-20px) on a very subtle background with minimal borders. chip Not prominently featured, but tag-like elements use the muted lavender background. input Not visible in the provided screenshots. hero A centered, text-heavy hero with a massive 72px display font, a descriptive subtitle, and two side-by-side CTAs.
09
Voice & Don'ts
Tone Confident, clear, and slightly technical but highly accessible. Headlines Short, punchy, benefit-oriented statements ('Savings for Everyone', 'The best build'). CTAs Action-oriented and platform-specific ('Download on iOS', 'Use Aave'). Don't use serif fonts — screenshot shows a geometric sans-serif for all text. Don't use dark mode as the default — screenshot shows a predominantly white and light-gray interface. Don't use sharp, square corners on primary elements — screenshot shows heavily rounded pills and soft radii. Don't use high-contrast, saturated red or green for accents — screenshot uses a muted lavender as the primary accent. Don't center-align all text — screenshot uses left-alignment for body copy and feature descriptions. Don't use drop shadows for depth — screenshot uses very subtle, low-opacity borders or flat color differences for separation. Avoid: Avoid overly dense financial jargon without context. Avoid: Avoid cluttering the interface with unnecessary icons or borders. Avoid: Avoid aggressive or neon color palettes.
10
Inside the pack — real screenshots
桌面首屏(hero) 桌面滚动分段(90% viewport 步进,作为视觉证据) 桌面滚动分段(90% viewport 步进,作为视觉证据) 桌面滚动分段(90% viewport 步进,作为视觉证据) 桌面滚动分段(90% viewport 步进,作为视觉证据) 桌面滚动分段(90% viewport 步进,作为视觉证据) 桌面滚动分段(90% viewport 步进,作为视觉证据) 桌面滚动分段(90% viewport 步进,作为视觉证据) 桌面滚动分段(90% viewport 步进,作为视觉证据) 桌面滚动分段(90% viewport 步进,作为视觉证据) 移动首屏 Captured from the live site · real computed styles
11
System prompt
Aave is a decentralized finance (DeFi) protocol landing page designed to look like a premium, accessible fintech mobile app. The design DNA is built on a foundation of geometric sans-serif typography, a high-contrast black-on-white color palette, and a single vibrant lavender (#9787FF) accent for primary actions. The layout is clean, spacious, and centered around a massive hero headline. Critical constraints: always use a fully rounded 'pill' shape for primary buttons, keep the interface strictly light-themed with soft off-white backgrounds, and maintain extreme typographic hierarchy with tight letter spacing on large display text. Never introduce cluttered borders, dark backgrounds, or non-geometric font styles.
en · zh-CN · zh-TW · ja · ko
OpenDesign · curated web aesthetics for AI-readable design DNA · opendesign.cc
Why we curated this: This site is a masterclass in applying 'mobile-first' fintech aesthetics to a decentralized web protocol, making complex DeFi concepts feel simple and trustworthy.